Toptal Blog

The Toptal Blog is the top hub for developers, designers, finance experts, executives, and entrepreneurs, featuring key technology updates, tutorials, freelancer resources, and management insights.

Toptal core team members share their experience, expertise, and perspectives on the Toptal Edge Blog

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Program Manager vs. Product Manager: A Conflict Resolution Strategy

By Kamil Imański

Program managers and product managers often clash. Improving communication at three specific touch points can alleviate tension, develop more positive relationships, and ensure smooth project delivery.

7 minute readContinue Reading

You Be You: Creating Content for the Gen Z Design Aesthetic

By Jorge Gonzalez Miksi

Today’s young adults have enormous buying power, but they’re choosy shoppers with particular tastes. Understanding what drives their purchasing decisions can help you design content that resonates with Gen Z.

10 minute readContinue Reading

React Router Tutorial: Redirect Like a Pro

By Nathan Babcock

Naive React routing increases risk and maintenance. This tutorial provides a full exploration of routing approaches, achieving an elegant solution that seamlessly fits into any React code base.

7 minute readContinue Reading

The Power of 3-statement Modeling: Best Practices for Valuations and Projections

By Abdullah Karayumak, CFA

To value or build projections for a company accurately, you have to factor in working capital—and you can’t do that without investing in a three-statement financial model.

12 minute readContinue Reading

By Federico Albanese

Listening is everything—especially when it comes to effective marketing and product design. Gain key market insights from social media data using sentiment analysis and topic modeling in Python.

10 minute readContinue Reading

What Is a Product Owner? A Project Manager’s Guide

By Elizabeth A. Anderson

It’s not uncommon for project managers to be assigned duties that should belong to a product owner. Find out how you can use this role confusion to your advantage, and increase your skills in both arenas.

6 minute readContinue Reading

By Danny Rubyono

Drawing on more than 25 years of design and motion graphics experience, Toptal designer Danny Rubyono explains how he makes enticing promo videos that compel viewers to action.

10 minute readContinue Reading

Digital Ledgers vs. Databases: Can Blockchain Optimize Your Supply Chain?

By Neil Mann

Blockchain isn’t just for cryptocurrency. The technology can also be used to make supply chain management more efficient, transparent, and secure. Here’s how.

12 minute readContinue Reading

Raising Venture Capital in Down Markets: A Guide to Early-stage Funding

By Erik Stettler

In tough financial times, VCs often focus on shoring up portfolio companies rather than investing in new opportunities. But it’s still possible to raise capital—if you refine your approach.

10 minute readContinue Reading