Bulent Egrilmez, Product Manager in İstanbul, Turkey
Bulent Egrilmez

Product Manager in İstanbul, Turkey

Member since January 4, 2019
Since 2001, Bulent has been offering his technical and managerial expertise on digital transformation. He has a background in technology and business management in telco, banking, and insurance. Bulent also has extensive experience in SaaS and contextual services.
Bulent is now available for hire

Project Highlights

Expertise

Education

Employment

  • Principal Management Consultant

    2015 - PRESENT
    Krossdelta Consulting
    • Managed several major digital transformation projects in fintech, retail, and eCommerce.
    • Built a mobile app using service design thinking principles with user research, prototyping, and A/B testing.
    • Managed the multi project PMO for a global telco operator.
    • Developed and managed projects in blockchain and DLT-related enterprise solutions using Geth, Ethereum, and Go by intelligent contracts using Ethereum, Cosmos, and Avalanche.
    • Established loyalty programs for retail and financial institutions.
    • Product management managing multiple simultaneous projects , within budget, and per the approved scope.
    • Build and maintain the business case for products and features, including market opportunity models, user personas, value proposition, and KPI management.
    • Implemented AI and ML-based projects using RNN, LSTM, and GAN on audio, video, language encoding, and speech-to-speech basis.
    • Delivered product lifecycle for technology products, go-to-market strategy, value proposition management, and operating model.
    • Analyzed financial business cases for financial market exchanges, conventional, and crypto markets.
  • Strategy and Business Development Director

    2013 - 2016
    Aktifbank
    • Provided various types of management.
    • Shaped the program management.
    • Helped shape the management in startups.
    • Managed international teams.
    • Contributed to business development.
  • Digital Business Development Manager

    2011 - 2013
    Turk Telekom Group
    • Developed PaaS and SaaS services.
    • Created digital strategies.
    • Implemented Scrum project management.
    • Managed the cloud strategy.
    • Designed and managed the incubation program.
  • Engagement Manager | Senior Consultant

    2008 - 2011
    Peppers and Rogers Group
    • Maintained multimillion-dollar engagements for customer-centric solutions and managed the accounts and teams in marketing and sales, including the operational efficiency in retail, telecom, and FSI.
    • Provided headcounts and managed the budget for the assigned accounts.
    • Worked on business development in Caspian, CIS, and Middle Eastern markets.
    • Delivered loyalty, commercial value proposition, and data analytics projects.
    • Managed international teams, including those overseas.
  • Senior Consultant

    2006 - 2008
    Pegasystems
    • Delivered successful projects that aided the business process and changed the management in Europe and the US within the Foreign Service Institute (FSI) and government and telecommunication sectors.
    • Implemented PMI-based project management and developed the business and presales for London, Frankfurt, and NYC financial markets.
    • Managed the business process and cases for robotic process automation (RPA) related to forecasting experiences.
    • Supervised international teams.
  • Support Team Member

    2003 - 2006
    STMicroelectronics SA
    • Handled customer interactions for consumer electronics clients.
    • Managed the project and administered multiple internal and external parties for long-term program cases.
    • Contributed to product development for consumer electronics, gaining experience in microelectronics and video and communication protocols.
    • Supervised an international team and oversaw the accounts.
  • Consultant

    2001 - 2003
    SAP AG
    • Managed several project engagements in retail, FMCG, telecom, and manufacturing concerning supply chain management and CRM in Europe.
    • Developed an SAP Direct to Store Delivery (DSD) front end using Java.
    • Worked on the mobile infrastructure of the product team.
    • Handled the proposals for several prospects of professional services engagements.
    • Developed CRM and R/3 implementations for several clients.

Project History

  • P2P Remittance Platform
    Led the product team from the ideation to market launch.

    This is a cross-border payment system based on cryptocurrencies to manage P2P remittances with minimal fees.

  • Bank Card Loyalty Wallet
    Managed the loyalty product of a major bank in Turkey on their behalf.

    A major bank's loyalty program based on contextual marketing using AI, merchant campaign management, segmentation, and an omnichannel presence.

  • Football Fan Engagement Platform
    Managed the product of football engagement platform.

    I managed the football engagement platform for soccer fans of 30 clubs in a bank program. This project involved product development, go-to-market strategy, segmentation, and a value proposition setup.

  • Blockchain-based Write-once-read-many SaaS Solution
    Managed the product for a WORM solution as SaaS service for document validation.

    This is a WORM service that validates the documents and their validity is stored in blockchain technology.

  • LMS Platform for a Development Program for Personnel
    Designed the platform specs and go-to-market strategy for an LMS platform for personnel skill development.

    This is an LMS platform that targets staff for their skills development based on a curriculum and adapts itself using AI algorithms.

  • PMO Management for an OSS/BSS Transformation
    Led a team of professionals up to 1,200 people with a PMO office for a major global telco operator.

    A major global telco operator decided to overhaul their OSS/BSS and CRM systems in a cluster of three countries. I managed the PMO office that oversaw the project of 1,200 people in ten different companies.

  • Open Banking API Gateway
    Led the product for open banking API management for European banks.

    This is a PSD2 compliant, open banking, API management, and service brokerage platform for European banks.

  • Retail Store Location Optimization Using AI
    Defined the specs and managed the GTM strategy for a retail store optimization program.

    This program for retail store location optimization was built based on TensorFlow. The program was designed and delivered as a SaaS, contributing to the optimization of a retail store location network.

  • Cryptocurrency Exchange
    Led the team and managed the product for the Japanese crypto exchange to be deployed to EMEA.

    Koindex is a trade mining-based crypto exchange (CEX) that has decentralized finance functions as well. I managed the team to define the value proposition, break down the requirements, and manage the development. I was also in charge of both product ownership and project management using the Agile methodology.

  • Decentralized Blockchain Project
    Defined the product requirements as a product owner for the DEX on Cosmos Network.

    The DEX is a platform like uniswap.info, where users swap crypto tokens based on liquidity pools. I created the product requirements for the exchange and its blockchain operations esp. inter-chain connections for Ethereum and other chains.

  • NFT Marketplace
    Managed the product lifecycle for a NFT marketplace for dynamic NFTs.

    I managed the product definition and backlog management for an NFT marketplace that leverages Chainlink VRF and has dynamic traits linked to the NFTs for their lifespan. I managed a team of international experts in EST and CET time zones.

  • JTI Multi-Experience Platform
    Took product ownership of multi-experience platform for commercial applications.

    Product owner of JTI multi experience platform for their commercial offering. I have managed prototyping building blocks and deploying them in no code basis for business units. The project is launched for 150 markets around the world.

  • Hazelnut Agrotech
    Acted as product owner for a food processing company for multinational agrotech community product.

    I managed the product vision for a multi-experience platform for the farmers' community for Hazelnut to manage its entire lifecycle. I was technically instrumental and managed contractors. The project was deployed to several countries for ecosystem build-up.

  • OTT Apps for Connected TV
    Defined the features and backlog for MHEG-driven smart TV apps for DTV for a client in Europe.

    I defined the backlog and features for the OTT app in MHEG protocol DTV. The app carries the news and weather information for users and interacts with DTV STBs. I defined the backog of features and NFR tech requirements.

  • Set-top Box Application
    Worked as a product owner for an STB application and defined the tech specs and requirements.

    I defined the features and tech specs for a set-top box app to deliver DTV audio and video. I defined the user stories for the backlog items. The application is built for SOC-driven STBs for the Europe market.

  • Insurance Reassurance Portal
    Defined business process definitions for business workflows.

    The application includes the entire lifecycle for each stage of the insurance process. The process includes underwriting, binding, and reassurance matchup. The application was developed using a BPR engine.

  • Energy Exchange
    Led the product team for wholesale green energy exchange.

    I managed a team of developers to create an energy exchange product and defined the product specs for green energy certificates exchange for the government. I defined the product features and GTM for the certificate exchange that utilizes the blockchain.

  • AI-driven Translation and Speech-to-speech Project
    Managed product definitions and technical requirements.

    I defined the product value proposition, product features, and technical requirements for a stealth startup that works in the speech-to-speech translation area using LSTM-based ML and AI techniques. I worked with engineers to identify technical needs and sizing requirements.

  • Interim Chief Product Officer for Fintech
    Headed the product team and worked with the CEO to identify the product roadmap.

    I worked as a CPO for a fintech firm disrupting the conventional financial sector in emerging markets. I have used AI and ML to identify behaviors and help users invest in new areas, such as crypto, by simplifying the process.

  • Metaverse Real Estate
    Created the product definition and value proposition.

    I managed the product team to define the customer experience and product value proposition for a metaverse-driven real estate startup. I administered the technical requirements in an Agile manner and worked with developers to define the acceptance criteria. Furthermore, I coordinated with the finance team to create the business case for further investments.

  • Global PMO
    Managed the PMO of multi programs of a global telco operator

    I have managed the program management office for the major digital transformation programs for a global telco operator that included more than 25 programs included 250 people , more than 10 vendors at the same time.

  • Product Management of an ecommerce marketplace
    Overall product management of a global e-commerce marketplace that includes multi vendors and b2b and b2c facades

    I have managed the value proposition and feature and roadmap of a global e-commerce marketplace that entailed value proposition definition , feature definition, business case management, KPI management and product positioning

Education

  • Master's Degree in Business Administration
    2007 - 2010
    Bilgi University - Istanbul, Turkey
  • Bachelor's Degree in Management Information Systems
    1996 - 2001
    Bogazici University - Istanbul, Turkey

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