Jordan DeVos

Designer in New York, NY, United States

Member since March 28, 2018

Jordan is an expert designer whose focus is on visual communications and whose work integrates strategy, service design, and UX/UI. She has worked in a range of companies, from corporate in-house to boutique design studios. A self-starter who wears many hats, Jordan is in her element leading a project or managing a team.

Logo Design Branding User Experience (UX)Photoshop CC Illustrator CC InDesign CC Sketch Tableau Web Design User Interface (UI)UI Design UX Design UI Branding UX Branding Presentation Design Show more

Jordan is now available for hire

Hire Jordan

Portfolio

Digital Design

Soria
- Branding
- Brand Identity
- UI Branding
- UX Branding
- Human-centered Design (HCD)
- App UI
- App UX
- App Design
- Voice UI Design
- Illustration
- Icon Design
- Voice Interface
- Voice Recognition
- Tone of Voice
- Writing & Editing
- Personas
- Personalization
- Responsive Design
- Responsive UX Design
- Internet of Things (IoT)
- Native Mobile Apps
- Mobile UX
- Mobile App UI
- Mobile App Design
- Design Thinking
- User Experience (UX)
- User Interface (UI)
- User Interviews
- Usability
- User Needs
- User Research
- User Flows
- Wireframing
- Creative Problem Solving
- Content Management Systems (CMS)
- Experience Strategy
- UX Design
LivingTerms: a Research and Communication Platform for Doctors
- Sketch
- Illustrator CC
- UI Design
- UX Design
- Writing & Editing
- Branding
- UI Branding
- UX Branding
- Typography
- Interactive UX
- Human-centered Design (HCD)
- Presentation Design
- Communication
- Communication Design
- Design Thinking
- Mobile UX
- Mobile App UI
- Responsive Web Design (RWD)
- Web UX Design
- Web UI Design
- Data Visualization
- Information Design
- User Interviews
- Usability
- User Needs
- User Research
- Platform Design
- Product Design
- Healthcare
- Healthcare UX
- Healthcare Management Systems
- Creative Problem Solving
- Content Management Systems (CMS)
- Experience Strategy
- UX
LivingTerms: Decision-making Platform for Patients
- Human-centered Design (HCD)
- Medical Software
- Healthcare UX
- Platforms
- Sketch
- Illustrator CC
- UI Design
- UX Design
- UI Branding
- UX Branding
- Typography
- Interactive UX
- Information Design
- Presentation Design
- Communication
- Communication Design
- Data Visualization
- Design Thinking
- Responsive Web Design (RWD)
- Branding
- User Interviews
- Usability
- User Needs
- User Research
- Platform Design
- Product Design
- Healthcare
- Healthcare Management Systems
- Creative Problem Solving
- Content Management Systems (CMS)
- Experience Strategy
- UX
Who's In: Social Planning app
- Human-centered Design (HCD)
- Design Sprints
- App UI
- App UX
- App Design
- Interface Testing
- Interface Design
- Branding
- Brand Identity
- Writing & Editing
- Color Selection
- Animation
- After Effects CC
- Motion Interaction
- Information Design
- Data Visualization
- Communication
- Communication Design
- Mobile UX
- Mobile App UI
- iPhone
- Design Thinking
- User Experience (UX)
- UI Branding
- UX Branding
- User Interviews
- Usability
- User Needs
- User Research
- Prototyping
- Rapid Prototyping
- User Flows
- Personas
- Social Networking
- Creative Problem Solving
- Content Management Systems (CMS)
- Art Direction
- Experience Strategy
Brand Strategy Process Manual
- Interactive PDFs
- UX Design
- UI Design
- Branding
- Visual Identity
- Writing & Editing
- Layout Design
- Instructional Design
- Experience Strategy
- Navigation Design
- Human-centered Design (HCD)
- InDesign CC
- Illustrator CC
- Acrobat Pro CC
- Presentation Design
- Communication
- Communication Design
- Design Thinking
- Adobe Suite
- User Experience (UX)
- Art Direction
- Editorial Design
- Usability
- User Needs
- User Research
- Platform Design
- Product Design
- Marketing
Smythson Personalization Website
- Web UI
- Web UX
- UX Design
- Iconography
- Interface Design
- Systems Thinking
- User Journeys
- Fashion
- Luxury Industry
- Icon Design
- Personalization
- Responsive Web Design (RWD)
- UI Design
- Holistic UX Design
- User Experience (UX)
- Art Direction
- Mobile Design
- UX Strategy
- User Interface (UI)
- Usability
- User Needs
- Content Management Systems (CMS)
- Experience Strategy
- Creative Problem Solving
- Retail & Wholesale
- Product Design
Central Saint Martins Degree Show 2016: Event Identity
- Brand Identity
- Typography
- Color Schemes
- Layout Design
- Event Branding
- Photoshop CC
- Art Direction
- Photography
- Illustrator CC
- InDesign CC
- Communication
- Publication Design
- User Experience (UX)
- Navigation Design
Grain & Glass
- Logo Design
- Hand Lettering
- Branding
- Brand Identity
- Visual Identity
- Illustration
- Typography
- Logo Systems
- Logotype
- Custom Logos
- Stationery
- Stationery Design
- Business Card Design
- Poster Design
- Layout
- Layout Design
- Posters
- T-shirt Design
- Content Management Systems (CMS)
- User Interviews
- Versatile Logos
ELIA Arts Conference
- Logo Design
- Event Branding
- Pattern Making
- Branding
- Brand Identity
- Collateral Design
- Poster Design
- Posters
- Map Making
- Illustration
- Digital Illustration
- Vector Illustration
- Navigation
- Navigation Design
- Print
- Logo Systems
- Publication Design
- Production
- Collateral
- Brochure Design
- Visual Systems
- Pattern Design

Employment

Lead Designer and Strategist
2016 - PRESENT
Central Saint Martins & FreshBritain
- Innovated FreshBritain’s brand strategy process through qualitative research and human-centered design methods. Delivered a fully integrated set of tools, new practices and rituals, and a shift in company culture.
- Designed on-screen visual language and design style guide that was informed by user experience, information design, and internal processes. Considered efficiency, practicality, and personality of the brand.
- Built a shared internal vision and managed company stakeholders, academics, designers, and strategists.
- Set project plan, deadlines, and objectives, and successfully reached and exceeded our goals.
- Maintained strong communication across multiple locations and teams. Shared complex problems and creative solutions through visual design including data visualization, research findings and insights, and brand reviews.
- Developed a brand personality test that quantified nuanced pieces of data that insightfully aligned with FreshBritain's philosophy of brand strategy.
Technologies: Adobe InDesign, Tableau, Sketch, Adobe Illustrator, Adobe Photoshop
Information Designer
2018 - 2018
University of the Arts London
- Redesigned a university course diagram to communicate the transformative student experience.
- Designed supplementary tools that can be used to guide the student experience by helping reflect on the past and plan for the future.
- Aligned stakeholders in the the way they speak about their course to prospective students by equipping them with relatable content and language.
Technologies: Human-centered Design (HCD), Information Design, Illustrator CC
Lead Designer
2016 - 2018
Public Collaboration Lab
- Designed a unified visual language for the content of an 18-month research project. The project entailed facilitating collaborations between local government and design education.
- Developed the color palette, typefaces, photography treatment style, and extensive set of 60 icons.
- Designed a set of seven printed books, digital publications, and workshop tools that together showcased insights revealed in the social research project.
- Created a set of visual planning tools that enabled less experienced participants to lead a complex and collaborative project.
Technologies: Basecamp, Photoshop CC, InDesign CC, Illustrator CC
Graphic Designer
2015 - 2015
Why Not Associates
- Conducted creative research for museum exhibition design and navigation signage projects.
- Designed print layouts for various publications and client industries.
- Collaborated with design team to develop concepts for design museums and cultural events.
Technologies: InDesign CC, Illustrator CC, Photoshop CC
Graphic Designer
2015 - 2015
SomeOne
- Used market research to inspire identity and experience designs for a range of client industries.
- Created brand stories that inspired the logo and brand identity design of various clients.
- Used illustrations and photography to share ideas and potential success of brands.
Technologies: Sketch, Illustrator CC, Photoshop CC, InDesign CC
Art Director
2011 - 2013
Spark Brand House
- Created brands from conception to production, including logo design, brand guidelines, campaigns, websites, and publications.
- Art directed photoshoots and commercials, including styling of wardrobe, props, and food.
- Developed brand positioning based on market research and client's goals for the future of the company.
- Collaborated with developers, creatives, vendors, clients and others.
Technologies: Adobe Bridge, Adobe Premiere Pro, Adobe After Effects, Adobe InDesign, Adobe Illustrator, Adobe Photoshop
Graphic Designer
2010 - 2011
Publix Supermarket
- Created concepts for seasonal campaigns for a regional supermarket.
- Designed campaigns, including print ads, in-store merchandising, packaging, and photography.
- Art directed photoshoots and styled props including close direction of food styling.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign
Junior Designer
2006 - 2008
Team Detroit
- Created the visual designs of global ad campaigns for Ford Motor Company.
- Worked closely with designers, art directors, and copywriters.
- Designed full event identities including illustration and photo treatments.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign

Other Experience

The Dos and Don'ts of a Rebranding Strategy (Publication)
https://www.toptal.com/designers/brand/rebranding-strategy
Rebranding requires a lot of strategy. Some companies have done it well, others have flopped. Learn what works and what doesn’t in this list of lessons gathered from those who have rebranded.
The Importance of Design Education (Publication)
https://www.toptal.com/designers/ux/importance-of-design-education
Design education is often accused of being costly and irrelevant. But with a shift in perspective, universities don’t simply prepare students for a job, they cultivate innovation and ambition.
Heuristic Principles for Mobile Interfaces (Publication)
https://www.toptal.com/designers/usability-testing/mobile-heuristic-principles
Nielsen’s heuristic principles have stood the test of time and have been revisited to be further integrated with human-centered design for mobile—including clear definitions and design examples.
Designing for Readability: A Guide to Web Typography (with Infographic) (Publication)
https://www.toptal.com/designers/typography/web-typography-infographic
There’s a lot to consider when choosing a typeface for a digital design. There may not be a formula but designers can use this guide to find and format the right font for a pleasant reading experience.
Design Problem Statements – What They Are and How to Frame Them (Publication)
https://www.toptal.com/designers/product-design/design-problem-statement
Even exciting product ideas can flop without an understanding of the user problem to solve. A design problem statement is an essential step in the design process for creating products that truly matter.

Education

Short Course Certificate in Service Design
2018 - 2018
University of the Arts London - London, UK
Bachelor of Arts Degree with Honors in Graphic Communications Design
2013 - 2016
Central Saint Martins - London, UK

Experience

Branding10 years
Logo Design10 years
Web Design5 years
User Experience (UX)3 years
Human-centered Design (HCD)3 years
User Interface (UI)2 years
App Design2 years

Location

To view more profiles

Join Toptal

Share it with others

Designer in New York, NY, United States

Portfolio

Employment

Lead Designer and Strategist

Information Designer

Lead Designer

Graphic Designer

Graphic Designer

Art Director

Graphic Designer

Junior Designer

Other Experience

Education

Experience

Location