Linsey Peterson

Designer in New York, NY, United States

Member since June 20, 2017

Linsey has been designing websites, apps, and digital products for over 7+ years for various agencies, startups, and freelance clients. She specializes in branding, UI, and visual design and also has expertise in UX and brand strategy. Linsey has a lot of experience managing and completing projects remotely and is eager to partner with new clients helping them achieve their goals through digital strategy and design.

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Portfolio

Digital Design

Hey Babe | Branding and Digital Design
- Branding
- Brand Design
- Brand Identity
- Logo Design
- Marketing Design
- Social Media Design
- Typography
- Webflow
- Web Design
- Visual Design
- Digital Marketing Strategy
- Brand Strategy
- Business Card Design
- Digital Branding
- Brand Guidelines
- Design Thinking
- Leadership
- Information Architecture (IA)
- Content Strategy
- Responsive Web Design (RWD)
- Logotype
Mooli | Branding and Marketing Materials
- Branding
- Digital Branding
- Brand Identity
- Social Media Design
- Business Card Design
- Menu Design
- Pattern Design
- Illustration
- Food Packaging
- Brand Strategy
- Visual Design
- Brand Guidelines
- Design Thinking
- Leadership
- Content Strategy
- Logotype
GettaBite | Brand and Digital Design
- Mobile UI
- User Experience (UX)
- User Interface (UI)
- App Design
- Wireframing
- Brand Design
- Brand Identity
- Digital Brand Identity
- Marketing Design
- Digital Marketing Design
- Icon Design
- Webflow
- Digital Strategy
- Illustration
- UI Design
- Visual Design
- Digital Marketing Strategy
- Brand Strategy
- Digital Branding
- Brand Guidelines
- Responsive Web Design (RWD)
- Logotype
The Fertility Agency | Brand and Marketing Design
- Branding
- Brand Design
- Digital Brand Identity
- Digital Branding
- Digital Marketing Strategy
- Project Management
- Marketing Design
- Visual Design
- Brand Strategy
- Business Card Design
- Brand Identity
- Brand Guidelines
- Design Thinking
- Leadership
- Information Architecture (IA)
- Content Strategy
- Responsive Web Design (RWD)
- Logotype
Crystal Wellness
- Branding
- Logo Design
- Web Design
- UX Design
- UI Design
- App Design
- iOS UI Design
- Social Media Design
- Prototyping
- Print Design
- Icon Design
- Digital Strategy
- Illustration
- Visual Design
- Digital Marketing Strategy
- Brand Strategy
- Business Card Design
- Digital Branding
- Brand Identity
- Brand Guidelines
- Design Thinking
- Leadership
- Content Strategy
- Responsive Web Design (RWD)
- Logotype
Marigold App
- Branding
- Logo Design
- Minimalism
- Web Design
- UX Design
- UI Design
- App Design
- iOS UI Design
- Social Media Design
- Prototyping
- Digital Strategy
- Visual Design
- Social Networks
- Brand Strategy
- Digital Branding
- Brand Identity
- Brand Guidelines
- Product Design
- Design Thinking
- Leadership
- Information Architecture (IA)
- Content Strategy
- Logotype
Alfred Camera
- Branding
- Logo Design
- Minimalism
- Web Design
- UX Design
- Responsive
- Prototyping
- Brand Identity
- Digital Brand Identity
- Icon Design
- Digital Strategy
- Illustration
- Visual Design
- Brand Strategy
- Digital Branding
- Brand Guidelines
- Design Thinking
- Leadership
- Logotype
Webflow
- Webflow
- Brand Design
- Marketing Design
- Strategy
- Web Design
- Interaction Design (IxD)
- Illustration
- Icon Design
- Digital Strategy
- Visual Design
- Brand Strategy
- Digital Branding
- Responsive Web Design (RWD)
Misc. Brand Identities
- Pattern Design
- Branding
- Logo Design
- Illustration
- Visual Design
- Brand Strategy
- Brand Identity

Employment

Principal Creative
2018 - 2022
Linsey Peterson Design
- Founded my own brand design studio to help new companies and startups bring their company ideas to reality.
- Helped dozens of companies create unique and bold brand identities, websites, apps, marketing suites, and more.
- Assisted in the creative ideation process and brand strategy definition from start to finish.
Technologies: Adobe Illustrator, App Design, Brand Identity, Figma, Sketch, Adobe Photoshop, Webflow, Adobe InDesign, HTML, CSS, Digital Branding, Product Design, Design Thinking, Leadership, Information Architecture (IA), Content Strategy, Responsive Web Design (RWD), Logotype
Brand Designer
2017 - 2018
Webflow
- Designed brand marketing materials, including feature landing pages, marketing websites, and social content.
- Integrated the marketing team and helped ideate and strategize current and future products and features.
- Worked on various projects, including Webflow's site-search feature, website interactions and animations, and the Kibble Webflow project.
Technologies: InVision, Adobe Photoshop, Adobe Illustrator, Figma, Sketch, Webflow, HTML, CSS, Design Thinking, Information Architecture (IA), Content Strategy, Responsive Web Design (RWD)
Lead Designer
2016 - 2017
Wallace Co
- Oversaw and executed brand, user experience, web, and product design for clients of a small product studio focused on design and execution of web and mobile products, websites, and brand identities.
Technologies: App Design, UI Design, Logo Design, Branding, InVision, Adobe Photoshop, Adobe Illustrator, Sketch, Product Design, Design Thinking, Information Architecture (IA), Content Strategy, Responsive Web Design (RWD), Logotype
Lead Designer
2015 - 2016
PH Digital Labs
- Executed brand design, user experience and web/product design.
- Oversaw team design execution and standards.
- Moved forward to found our studio, Wallace Co, with this team.
Technologies: App Design, UI Design, Logo Design, Branding, InVision, Adobe Photoshop, Adobe Illustrator, Sketch, Digital Branding, Product Design, Design Thinking, Information Architecture (IA), Content Strategy, Responsive Web Design (RWD), Logotype
Brand Designer
2014 - 2015
Divvy Inc
- Designed brand, user experience and web design for Midwest startup in the share economy space.
- Served as part of founding team and stakeholder in company decision making process.
Technologies: UI Design, Logo Design, Branding, InVision, Adobe Photoshop, Adobe Illustrator, Sketch, Product Design, Design Thinking, Responsive Web Design (RWD), Logotype
Designer
2013 - 2014
PH Digital Labs
- Contributed to brand, user experience, web, and product design.
Technologies: App Design, UI Design, Logo Design, Branding, Adobe Photoshop, Adobe Illustrator, Product Design, Design Thinking, Responsive Web Design (RWD), Logotype
Intern -- Junior Designer
2013 - 2013
Sevnthsin
- Contributed to mobile first strategy, user experience, and web/product design.
Technologies: App Design, UI Design, Logo Design, Branding, Adobe Illustrator, Adobe Photoshop, Product Design, Design Thinking, Responsive Web Design (RWD)

Education

Course Completion in HTML and CSS
2012 - 2013
Team Treehouse - Online
Associate of Arts Degree in Graphic and Web Design
2012 - 2013
Minneapolis Community and Technical College - Minneapolis, MN
Courses in general education
2011 - 2012
University of Minnesota - Twin Cites, MN

Experience

Branding9 years
App Design9 years
Digital Strategy9 years
Illustration9 years
Web Design9 years
UI Design9 years
Logo Design9 years
Webflow5 years

Location

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Designer in New York, NY, United States

Portfolio

Employment

Principal Creative

Brand Designer

Lead Designer

Lead Designer

Brand Designer

Designer

Intern -- Junior Designer

Education

Experience

Location